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The Importance of Training: 8 Reasons Why Managers Need Development and Training

In today’s ever-changing marketplace, the importance of training has never been greater. In fact, better job training leads to better processes and Better Work—there’s no doubt about it. 

Workforce training is an indispensable way to keep your organization competitive. Naturally, employees have strengths and weaknesses in their professional skills. And, a lot of what goes on in your organization is likely to fall outside of the training each individual worker already has.

The Importance of Training

The modern workplace is agile, diverse, and more flexible than ever before. This makes the importance of training employees a worthwhile priority to any business. Employees are smarter, and so is technology, so there’s a great need to support new managers to ensure you set them up for success. But unfortunately, 26% of managers said they weren’t ready to become a leader when they started managing others, and another study found that 60% of new managers struggle or fail in their first two years or their leadership role. This shows there are a bunch of managers who aren’t ready to lead and, even worse, didn’t get the leadership training they needed to help their team succeed.

What Is the Purpose of Training?

The purpose and benefits of training and development to organizations include understanding and establishing goals, giving feedback to employees, and providing ongoing coaching. A solid education and training program in place to prepare your managers for their role is the best way to influence the way new managers learn how to do their new job before they start and while they are learning about it.

Why Train Managers?

The benefits of training on an ongoing basis also includes the maintenance of team cohesion, the creation of a common mindset, and a shared vocabulary. As with learning in general, the importance of teaching your team is a challenge to calculate. There are, however, several clear benefits of training to employees such as:

  •  Lower turnover
  •  Higher employee engagement 
  •  Cost control
  •  Greater role and career flexibility
  •  Increased productivity and performance
  •  Faster globalization and speed of change
  •  Improved product and service quality
  •  Change management

Managers have a great deal of responsibility within an organization. Not only do they impact the performance of the staff they manage, but they also have an impact on their engagement, productivity, and behavior.

It’s a real bummer of a reality, but I think it’s safe to say we’ve all seen the impact that poor leadership can have on a team or company. Poor management leads to underperformance, disengagement, and high turnover. A Harvard Business Review survey reveals that 58% of people say they trust a stranger more than their own boss. Yikes. If that isn’t a sign that it’s time for a change, we don’t know what is.


On average, there are more than two million people who step into management roles for the first time every year. That’s why we believe there’s no better time for companies to shift their perspective on training. Gone are the days when training was just for new employees. For new managers and their teams to Do Better Work, companies need to create and deliver management training programs that prepare managers for the challenges they will face and the skills they will need in their new role.

At the end of the day, managers are responsible for building, leading, growing, and managing a team of employees. And, in order to drive team performance, leaders must be equipped with the knowledge and skills to do these things effectively. 


Deliver Online Management Training with Lessonly

Lessonly helps sales and customer service managers learn the skills they need to be effective leaders. Lessonly’s online training software is purpose-built so managers can unlock the knowledge they need—for both themselves and their team members. Learn more about our team learning software by taking a demo today.

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